Allan Vu
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19 March, 2026
How to Calculate Bundle Pricing to Protect Your Margin
Bundles increase AOV, but only if you price them correctly. Discount too much, and every bundle sale quietly costs...
About me
Allan Vu is a Digital Marketing expert and the driving force behind BOGOS’s blog content. With a deep understanding of eCommerce and Shopify promotions, he is passionate about helping merchants unlock the full potential of their stores. At BOGOS, Allan creates valuable, practical content focused on strategies like Free Gifts, Buy X Get Y, product bundles, and upsell offers to empower Shopify sellers to grow their businesses effectively. Known for his clear, insightful writing, Allan is dedicated to delivering actionable advice that makes a real difference for BOGOS’s readers.
Articles written by Allan Vu
Allan Vu
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3 April, 2026
15 Tips for Using Product Bundles Effectively to Boost AOV
Bundles are one of the most direct ways to increase average order value (AOV) on Shopify. The logic is...
Allan Vu
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14 April, 2026
How to Measure Bundle Performance On Shopify: Metrics, Reports & Tools
Product bundles can be powerful for upselling and increasing order value. But after creating a bundle, many merchants struggle...
Allan Vu
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13 March, 2026
Types of Shopify Bundles: Pros, Cons, and When to Use Each One
Bundles are one of the most reliable ways to increase Average Order Value (AOV) on Shopify. But “run a...
Allan Vu
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14 April, 2026
Best Wishlist Apps for Shopify: Features to Look For
In the fast-paced world of e-commerce, capturing a sale isn’t always about the impulse buy. Sometimes, it’s about patience,...
Allan Vu
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14 April, 2026
Shopify Gift With Purchase: Choose the Right Gift & Set Conditions That Protect Your Margins
A Gift with Purchase (GWP) promotion stands as one of the fastest ways to increase AOV on Shopify. But...
free gift
Allan Vu
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5 March, 2026
Shopify Buy X Get Y Use Cases: When and How to Use It Effectively
If you’ve tried Buy X Get Y before and turned it off because it felt complicated, hard to set...
Allan Vu
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5 March, 2026
Shopify Buy X Get Y: How to choose products and set discount value to maximize performance
Every merchant knows the stress of dead stock taking up valuable warehouse space. Your instinct might be to slash...
Allan Vu
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30 January, 2026
6 Best Shopify Page Builders With AI Features
With the right Shopify page builder, merchants can redesign their store theme themselves without needing extensive coding knowledge. Store...
Allan Vu
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27 March, 2026
Hiring a Shopify CRO Agency: 7 Experts Worth Your Budget
If you are heading into 2026 planning bigger campaigns, now is the right time to tighten your onsite conversion....
Allan Vu
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26 December, 2025
6 Best Shopify marketing agency: What top Shopify brands use
If you are serious about scaling, there comes a time when DIY fixes and late-night Googling no longer suffice....
Allan Vu
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15 April, 2026
How We Judge a Shopify App: Our Process Explained
There are over 10,000 apps in the Shopify App Store. Most “best Shopify apps” articles do not tell you...