How to Bundle Products on Shopify Without An App (4 Ways)

You can bundle products on Shopify without paying for an app. This guide covers four free methods you can set up in your admin today, the free apps that do the job better, and the one limitation you need to plan around. Product bundles are one of the simplest ways to raise your average order value, so they are worth getting right. I’m Charlie Ngo, and I work on the BOGOS team, where we help Shopify merchants run bundles, gifts, and upsells every day. Everything below is checked against Shopify’s own documentation.

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TL;DR

• Shopify has no true built-in auto-bundling, so “without an app” means using manual workarounds.
• You have four free methods: a new bundle product, product variants, a collection with an automatic discount, or a draft order.
• The biggest catch is inventory. A manual bundle product does not reduce the stock of the items inside it, so you can oversell.
• The free Shopify Bundles app fixes inventory sync, but it only builds fixed bundles and multipacks.
• A free third-party app removes the manual work and adds mix-and-match and build-your-own bundles at no cost.’

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1. Types of product bundles you can create on Shopify without an app

A product bundle is two or more products sold together as one offer, usually at a lower combined price. Shopify treats every product and every variant as its own separate SKU. It has no built-in way to link several products into one bundle that shares inventory. So “bundling without an app” means you build the bundle manually, using tools Shopify already gives you.

Here are the bundle types you can create with no app:

• Fixed bundles. A set group of different products sold together. Example: a skincare kit with a cleanser, a toner, and a moisturizer.
• Multipacks. Several units of the same product sold as one. Example: a 3-pack of the same candle.
• Quantity and tiered bundles. Bigger packs at a better price. Example: buy 1, buy 3, or buy 6.
• Buy X Get Y and BOGO offers. Buy one product to unlock another at a discount or for free. Shopify supports this through its discount tools.
• Build-your-own bundles from a collection page. A shopper opens a collection page, picks the products they want, and a discount applies once they add enough to their cart. This gives a basic build-your-own bundle with no app.

One thing is not possible with native methods: a mix-and-match widget on your product page. This is the picker that sits on a single product page, lets a shopper choose their items in one place, shows a live bundle price, and adds the whole bundle with one click. Native methods can send shoppers to a collection page to pick items, but they cannot put that picker on a product page or give a single add-to-cart button. For that, you need an app, which we cover later in this guide.

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2. How to bundle products on Shopify without an app

Four free methods cover almost every native bundle. The table below shows what each one is best for, whether it keeps your inventory accurate, and its main drawback. Read it first, then follow the step-by-step guide for the method you choose.

Method	Best for	Keeps component inventory accurate?	Cost	Main limitation
1. New bundle product	Fixed sets and kits	No	Free	Selling the bundle does not reduce component stock
2. Product variants	Multipacks and tiered packs	No (separate SKU)	Free	Pack is a separate SKU, so stock does not link to single units; capped at 3 options per product
3. Collection + automatic discount	Collection BOYB bundles page	Yes	Free	No one-click bundle; shopper adds each item
4. Draft order	One-off, custom, or wholesale orders	Yes	Free	You build each order by hand

Method 1: Create a new product that acts as the bundle

This method is best for fixed sets and gift kits. You create one new product that represents the whole bundle.

• Step 1: From your Shopify admin, go to Products, then click Add product.
• Step 2: Give the product a clear title, such as “Complete skincare set.”
• Step 3: In the description, list every item included and what the shopper saves.
• Step 4: Add photos that show all the products together.
• Step 5: Set the price to the combined bundle price. This is where you build in the discount.
• Step 6: Add the stock quantity you can fulfill.
• Step 7: Set the status to Active, then click Save.

One tip improves results here. Keep the individual products for sale on their own pages too. Do not replace them with the bundle. Research from Harvard Business School found that offering a bundle alongside the separate items sold more than forcing shoppers to buy the bundle only. Making the bundle the only option cut sales by about 20% in their study of the video game market (HBS Working Knowledge). So sell the bundle as an extra choice, not a replacement.

The drawback is inventory. This new product tracks only its own stock number. When someone buys it, Shopify does not reduce the stock of the cleanser, toner, or moisturizer inside it. We explain how to manage this by hand in the next section.

Method 2: Use product variants for multipacks and tiered bundles

This method is best for multipacks and quantity tiers of the same product. You use Shopify’s variant feature to offer different pack sizes on one product page.

• Step 1: Go to Products, then open the product you want to sell in packs.
• Step 2: In the Variants section, choose “custom option”
• Step 3: For “Option Name,” enter names such as “Buy more, Save more” .For “Option Value,” enter values such as “Buy 2 for a 10% discount.”
• Step 4: Keep adding Option Value to add more bundle variants as you like
• Step 5: Add a stock quantity for each pack variant.
• Step 6: Click Save.

Know the limits before you start. A single product can have up to 2,048 variants and a maximum of 3 options, such as size, color, and pack (Shopify Help Center). Some older themes still only display 100 variants, so test your storefront after you add them.

This method works well for packs of one product. It does not link different products together, and each pack variant tracks its own stock separate from your single-unit listing.

Method 3: Combine a collection with an automatic discount

This method is best for a promotion across a group of products, such as “any 3 candles for 20% off.” It has one real advantage: because shoppers buy the actual individual products, their real inventory goes down correctly.

• Step 1: Go to Products, then Collections, and click Create collection.
• Step 2: Add the products you want to include in the offer.
• Step 3: Go to Discounts, then click Create discount.
• Step 4: Choose an automatic discount, such as Amount off products or Buy X Get Y.
• Step 5: Set the discount to apply to your new collection.
• Step 6: Set the conditions, such as “buy 3 to get the discount.”
• Step 7: Save and activate the discount.

Watch three details. First, if you want this discount to work alongside another offer, turn on the combination setting in both discounts, or they will not stack. Second, you can have a maximum of 25 active automatic discounts at once, and this count includes app-based discounts (Shopify Help Center). Third, Shopify will not show a crossed-out “before and after” price on your product pages with this method. To display that saving, you need a third-party discount app or custom code (Shopify Help Center).

The trade-off is experience. There is no single “add bundle to cart” button. The shopper adds each item, and the discount applies at checkout.

Method 4: Use a draft order

This method is best for one-off, custom, or wholesale bundles. You build the order yourself and send it to the customer.

• Step 1: Go to Orders, then click Create order.
• Step 2: Add each product you want in the bundle as a line item.
• Step 3: Apply a custom discount or set a custom price for the group.
• Step 4: Add the customer’s details.
• Step 5: Send the order as an invoice, or share a checkout link.

This method keeps inventory accurate. Each product is a real line item, so paying for the order reduces the real stock of each item. The limitation is that you build every order by hand. It is not a self-serve bundle on your storefront, so it suits phone orders, wholesale deals, and special requests rather than everyday sales.

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3. The biggest limitation of bundling without an app, and quick fixes

The biggest limitation is inventory. Shopify does not sync stock between a manual bundle and the products inside it. This applies to Method 1 and Method 2. Sell 10 skincare kits, and Shopify still shows full stock for the cleanser, toner, and moisturizer. At higher order volumes, this leads to overselling and orders you cannot fulfill.

Three quick fixes reduce the risk:

• Set the bundle stock to your lowest component. If you have 40 cleansers but only 15 toners, set the bundle’s available quantity to 15. You can only build 15 complete kits.
• Update the numbers after each batch of sales. Check your bundle sales, then lower the stock of each component product by hand. A weekly check works for low volume. Daily is safer during a busy sale.
• Turn off “continue selling when out of stock.” This stops Shopify from accepting orders once a bundle hits zero, which prevents backorders you cannot fill.

Other limitations are worth planning for too:

• No mix-and-match bundle widget on product page. Native methods cannot let a shopper pick their own items while on the product page. You need an app for that.
• No automatic savings display. Shopify will not show a strikethrough “was, now” price on bundles built this way without extra tools.
• Manual upkeep. If a product’s price changes, you must update the bundle price yourself. If a SKU changes, you must rebuild the bundle.

These fixes work, but they take time and attention every week. That is the honest cost of avoiding an app. If the manual work outgrows the savings, a free bundle app solves all of it, which is what we look at next.

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4. Top free Shopify bundle apps to try

A free bundle app is often the better choice, even for merchants who set out to avoid apps. Here is why. A free app links your bundle to its component products, so stock updates in real time and overselling stops. It adds bundle types you cannot build natively, such as mix-and-match and build-your-own. It also shows clean bundle pricing on your storefront. You get all of this at no cost, without the weekly manual work.

The table below compares five free options. Ratings and pricing come from each app’s Shopify App Store listing and can change, so check the live listing before you install.

App	Best for	Free plan	Mix-and-match
Shopify Bundles	Simple fixed bundles	Free, first-party	No
Bundler	Testing bundles on a budget	Yes	On paid plans
MaxBundle	All-in-one free bundling	Free	Yes
BOGOS (our app)	Mix-and-match and build-your-own	Yes	Yes

#1 Shopify Bundles

️🏆 Best for: Merchants who want simple fixed bundles built by Shopify itself.

• Pricing: Free. It is a first-party app available on all Shopify plans.
• Rating and reviews: Reviews on the App Store are mixed, so read recent ones for your use case before you rely on it.

Overview: Shopify Bundles builds fixed bundles and multipacks straight from your admin. Its main benefit over the manual methods is automatic inventory sync. When a customer buys a bundle, the app reduces stock from each component product in real time. Bundle stock is set by the lowest-stock item in the group (Shopify Help Center). It handles simple bundling well and does little beyond that. For a full breakdown of what it can and cannot do, see our review of the official Shopify Bundles app.

Key features:

• Fixed bundles and multipacks from the Shopify admin
• Real-time component inventory sync
• Works on all Shopify plans at no cost
• No mix-and-match, no build-your-own, and no bulk editing
• Not compatible with subscriptions, pre-orders, or try-before-you-buy (Shopify Help Center)

#2 Bundler

️🏆 Best for: Stores that want to test bundles at low risk before paying for anything.

• Pricing: Free plan available. Paid plans start at around $14 per month.
• Rating and reviews: Long-established with a large review base and strong ratings. Check the listing for current numbers.

Overview: Bundler is a solid starter option. Its free plan covers fixed bundles, volume discounts, quantity breaks, and Buy X Get Y offers. Mix-and-match sits on the paid tiers. It gives a low-cost way to see whether bundles work for your store before you commit. One known issue: some merchants report trouble with products that carry very high variant counts, so test it on your catalog first.

Key features:

• Fixed bundles and volume or quantity discounts on the free plan
• Buy X Get Y offers
• Product-page upsells
• Shopify POS support
• Mix-and-match on paid plans

#3 MaxBundle

🏆 Best for: Stores that want one free, beginner-friendly app that covers most bundle types.

• Pricing: Free.
• Rating and reviews: Rated 4.8 with more than 500 reviews at the time of writing. It meets Shopify’s “Built for Shopify” standard.

Overview: MaxBundle is an all-in-one bundle app built to raise average order value. It creates product bundles, mix-and-match sets, Buy X Get Y offers, volume discounts, and frequently bought together offers. The bundle widgets are customizable to match your theme with no coding, and the setup is aimed at beginners. It also tracks bundle performance in real time.

Key features:

• Fixed, mix-and-match, and variant bundles
• Buy X Get Y and BOGO offers
• Volume discounts and quantity breaks
• Frequently bought together and cross-sell bundles
• Customizable widgets with no coding, plus real-time analytics

#4 BOGOS

️🏆 Best for: Stores that want mix-and-match and build-your-own bundles alongside gifts and upsells.

• Pricing: Free plan available for up to 30 orders. Paid plans start at $29.99 per month.
• Rating and reviews: Rated 5.0 with more than 3,900 reviews at the time of writing.

Overview: Our app, BOGOS, handles nearly every bundle type from one place. It builds mix-and-match sets, fixed-price bundles, and a build-your-own bundle builder page you can place across your store. Because it also runs free gifts, BOGO deals, and tiered gifting, you can manage bundles and other promotions in one tool instead of several. It is one option among the established apps above, and it fits best when you want flexible bundle rules without adding a second promotions app.

Key features:

• Mix-and-match and build-your-own bundles
• Fixed-price bundles
• A bundle builder page for any store location
• Free gift, BOGO, and tiered gift offers
• Real-time analytics

One caution applies to every free app. “Free to install” sometimes means the free plan only works on development stores, or caps the number of orders. Read the pricing model, not just the headline. Test the app on a real bundle and check your page speed after installing. If you want a wider list, see our full guide to free Shopify bundle apps, and our guide to mix-and-match bundles if that is the type you need.

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5. Which option should you choose?

Match the method to what you sell:

• Fixed sets and kits: use Method 1, a new bundle product.
• Multipacks and quantity tiers: use Method 2, product variants.
• A promotion across a product group: use Method 3, a collection with an automatic discount.
• One-off, custom, or wholesale orders: use Method 4, a draft order.
• Accurate inventory with no manual work: use the free Shopify Bundles app.
• Mix-and-match or build-your-own bundles: use a free third-party app.

The honest boundary is volume and complexity. The manual methods are fine when you run a few simple bundles and sell at a steady pace. An app earns its place once you run many bundles, sell at high volume, or need bundle types Shopify cannot build. Bundles are a core way to increase your Shopify sales without spending more on ads, so the goal is to pick the method you will actually keep up with.

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Conclusion

You can bundle products on Shopify without a paid app. Four free methods cover most cases: a new bundle product for fixed sets, variants for multipacks, a collection with a discount for group promotions, and a draft order for custom deals. Plan for the one real catch, which is that manual bundles do not sync inventory. When the weekly manual work outgrows the saving, a free app fixes inventory sync and unlocks mix-and-match and build-your-own bundles at no cost. Start with the method that matches what you sell, then upgrade when your bundles do.

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