4 Best Methods to Create Shopify “Buy More, Save More” in 2025
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Buy more, save more is a promotional strategy that enables greater savings when customers add more to their carts. The larger the order value, the higher the discount they receive.
Many Shopify merchants apply this method to their promotional campaigns since it yields noticeable results, such as increasing average order value (AOV) and improving customer satisfaction. It is time to consider utilizing this discount type for your e-commerce store.
This article provides insights into different types of buy more, save more Shopify deals and how you can create them.
1. Different Types of “Buy More, Save More” Promotions You Can Create on Shopify
The “Buy More, Save More” promotion on Shopify can be used in 3 forms that target different purchasing behaviors to encourage higher-order value.
Simple “Buy More, Save More” tiered discounts based on quantity
Customers save more money when they buy large quantities of a single item or group of products. It helps increase the average order number for products commonly purchased in multiples, such as low-cost items or consumables.
Example:
- Buy 1 item: No discount
- Buy 2 items: 10% off
- Buy 3+ items: 20% off
Volume based discount
Discounts are activated based on the total number of units purchased, regardless of the specific product. The main difference between Shopify’s buy more, save more type and the one above is the number of products required to qualify for the deal.
While a quantity-based tiered discount requires customers to buy exactly 1, 2, or 3 products, a volume-based discount accepts purchases within the eligible range. This offer is for your business if you have a large catalog and aim to boost bulk purchases.
Example:
- Buy 1-3 items: 10% off
- Buy 4-6 items: 15% off
- Buy 7-10 items: 20% off
Cart value-based discount
Rather than providing discounts based on the quantity of products, customers will receive discounts once their cart value reaches a certain threshold. This promotion generally motivates buyers to spend more, particularly for higher-margin items.
Example:
- Spend $50: Save $5
- Spend $100: Save $15
- Spend $200: Save $40
2. 4 Methods to Create Buy More, Save More Promotion on Shopify
Method 1: Using Shopify Native Discount
The first way to set up this promotion is to use Shopify’s internal settings. Log into the Shopify admin system and configure the discount according to your requirements.
However, a noticeable downside is that it requires a lot of manual work. You need to repeat this process for all available discount tiers. A different discount code will be applied for each tier, requiring buyers to purchase the exact eligible amount and enter the code to get the discount.
For example, the code “SUMMER10” offers 10% off orders with two items, and “SUMMER15” offers 15% off orders with three items.
Step-by-step guide to creating discount code
Step 1: Visit your Shopify admin dashboard > Click Create discount > Amount off products.
Step 2:
Select the Discount code and give it a simple title for customers to use at checkout.
At Discount value, choose a fixed monetary value or percentage. Decide if it applies to specific products or collections, and the Purchase type should be a one-time purchase, subscription, or both.
Step 3:
Set the threshold with 3 options: no requirements, minimum purchase amount, or item quantity. For Customer eligibility, select all customers, specific customer segments, or specific customers.
With Maximum discount use, limit the number of times this discount applies in total or limit it to one use per customer.
Step 4:
Regarding Combinations, decide whether this discount can be combined with others, including products, orders, and shipping.
Set the active dates for the offer, including the start and end dates for pre-scheduling.
Continue the setup procedure with higher tiers to fulfill your hierarchy for Buy More, Save More offers.
Pros:
- Free and easy to access
Cons:
- It requires a time-consuming manual setup that requires lots of effort.
Method 2: Group Products as Bundles
With this approach, you will create a bundle (e.g., X) on Shopify’s product page, which is a combination of multiple items (e.g., X = product A+B+C) or a single one.
You can set the product price according to your desired sale rate. For example, a shirt usually costs $30, but a combo of 3 shirts will cost $80.
Repeat the process as many times as you need based on the number of products you want to include in each tier or bundle.
However, similar to Method 1, it might be disadvantageous for the amount of manual work.
Step-by-step guide
Step 1: Define your product bundle by deciding which products will be included. For example, a “Fitness Kit” could include:
- Water bottle
- Resistance bands
- Yoga mat
Step 2: Visit your Shopify admin dashboard > Click Products > Add products.
Create a new product by adding information about all the items you wish to include. For instance, describe your “Fitness Kit” product with the water bottle, resistance bands, and yoga mat.
At pricing, the compare-at price is the bundle’s total worth, and the price is the discounted rate (e.g., buying the bundle saves the customer 15% off the total price).
Pros:
- Free and easy to access
Cons:
- Require time-consuming manual setup with lots of effort
Method 3: Using a Shopify Buy More Save More app
To streamline the process and make creating this discount type easier, you can try the following Shopify third-party apps: BOGOS and Dealeasy.
Using a Shopify discount app allows you to use premium, automated features to customize discounts with complex conditions. It eliminates the need for manual setup and the lack of highly personalized discounts.
BOGOS
BOGOS is a reliable discount app on Shopify that empowers merchants to create diverse discount types, such as buy X, get Y, product bundles, and free gifts with purchases. Using automated segmentation rules, you can target specific customer groups based on their location, order history, specific URLs, etc.
Keep in mind that you can create a basic “buy more, save more” offer based on quantity and cart value. However, BOGOS does not support volume discounts.
Who should use BOGOS?
Although you cannot use this app to set up volume-based discounts, note that most e-commerce merchants will opt for a well-rounded app.
It is not recommended that you use multiple apps at once, each specializing in one type of discount. Therefore, store owners of all levels and needs can use this software.
Shopify rating: 4.9/5 (2,440)
Pricing: $29.99-99.99 per month
Developer: Secomapp
Dealeasy
As one of the best volume discount apps on the market, Dealeasy is the ideal choice for implementing tiered promotions. The draft order crafting process does not affect your checkout flow, and all app functionalities integrate seamlessly with your Shopify theme.
The app also allows you to create up to 5 automatic discount tiers and 200 discount codes that apply automatically. Its built-in widget options include a cart discount progress bar, such as a free gift with purchase, and a free shipping bar to motivate higher AOV.
Who should use Dealeasy?
Since Dealeasy is optimized for volume-based discounts, it works best for the B2B (business-to-business) approach and wholesale businesses that promote bulk purchases.
Shopify rating: 4.9/5 (305)
Pricing: $6.99-12.99 according to store orders
Developer: Logbase
Method 4: Creating a Custom Offer with Shopify Plus
The last suggestion to initiate “Buy More, Save More” promotion is for the Shopify Plus Plan. With this option, Shopify Plus merchants must know how to code a custom offer, which can be challenging for most people.
This table sums up an overview of 4 methods for your consideration:
Methods | Pros | Cons | Ideal for |
1: Using Shopify native discount | Free and easy to access | Require time-consuming manual setup with lots of effort | Merchants who are new and low-budget |
2: Group products as bundles | Free and easy to access | Require time-consuming manual setup with lots of effort | Merchants who are new and low-budget |
3: Using Shopify third-party apps | – Diverse and advanced built-in features – High automation | – Extra subscription costs – Potential integration issues | Store owners who want to add features that are not available in Shopify default settings |
4: Creating a custom offer with Shopify Plus | – Highly customizable – Custom coding can be more cost-effective than paying recurring app fees | Must know how to code May conflict with the store theme and other apps (bug issues) | Shopify Plus subscribers Stores with unique operational workflows, such as complex inventory management, require bespoke solutions. |
3. 5 Best advice to maximize the benefit of “Buy More, Save More” promotions
While considering the most efficient method to create your discount, you should keep in mind several tips and advice on how to optimize Buy More, Save More offers.
Clear and Compelling Discount Tiers
Since tiered discounts are naturally more complex than other promotion types, the tiers should be easily understood. Make them simple and straightforward, with attractive benefits for potential customers.
For example:
- Buy 1: No discount
- Buy 2: Save 10%
- Buy 3+: Save 20%
Make sure these tiers are prominently displayed in the cart, product pages, and any relevant promotions.
Create Time-Limited or Urgent Offers
Adding urgency to the promotion always benefits sales revenue, as shoppers are encouraged to make quicker decisions. If your Shopify buy more save more has an expiration date, customers will be less hesitant and act quickly to grab it in time.
Try popular practices like using a countdown timer (e.g., “Offer ends in 15 hours!”) or highlighting the limited product availability (e.g., Only 10 bundles left at this price!”). This method also works brilliantly if you run promotions during seasonal sales or events like Christmas or Black Friday.
Combine with Free Shipping
Free shipping can complement many other discounts, so make sure you combine it with your buy more, save more deal. That way, you can entice buyers to add more to their cart to reach a spending threshold.
Set a clear message such as “Spend $70 and get 15% off + free shipping”. Then, include the free shipping offer in your promotional messages on website banners, product pages, and the checkout page.
Test the widget placement.
Messages and related widgets must be strategically placed for higher visibility and customer engagement.
It is best to display the offer in locations that motivate shoppers, including the product page (e.g., near the “Add to cart” button), a sticky widget that follows them as they scroll, and the cart summary.
Consider incorporating widgets like a progress bar, dynamic pricing, or a countdown timer to highlight the offer. You should A/B test diverse approaches to determine which placement is most effective in driving conversions.
Use Clear and Visually Appealing Messaging
Your promotional message needs to be eye-catching and easy to grasp. A visually appealing and simplified message helps improve customer understanding and reduce friction in their decision-making.
For instance, a message like “Buy More, Save More! Add 2+ items to your cart to unlock 15% off” should be highlighted using bright colors and bold text. You can add this text to visual elements like banners and pop-ups to capture the attention of site visitors.
4. Conclusion
Do you find “Buy More, Save More” promotions to be a sales-driving discount type that should be used in your next promotional campaign? There are 4 different ways to set up and implement the discount so you can decide on the most suitable approach based on your needs.
To maximize its effectiveness and performance, you should incorporate this discount with other fail-proof enhancement practices. The more visitors are compelled by your offer and willing to take action, the more sales revenue and customer satisfaction will increase.
5. FAQs
What does buy more, save more mean?
Buy more, save more is a type of promotion in which buyers receive a discount or incentive for meeting an order quantity threshold or purchasing multiple items. This strategy motivates them to spend more to unlock greater savings, benefiting both your business and the customer.
How do you create “Buy More, Save More” discounts on Shopify?
To implement buy more, save more promotions on Shopify; you can try 2 manual methods in the article: Shopify native discount and group products as bundles. These methods are easy to set up and do not cost extra fees, but they can be highly time-consuming.
Opt for reliable third-party discount apps or code a custom offer with Shopify Plus if you want to automate the process with more advanced conditions.
What is an example of Buy More, Save More promotions?
An example of buy more save more for a clothing store might look like this:
– Buy 1 shirt for $30.
– Buy 2 shirts and save 10% (Pay $54).
– Buy 3 shirts and save 20% (Pay $72).
This method entices customers to purchase more items to maximize their savings.
What are the benefits of “Buy More, Save More” promotions?
Some of the primary advantages of a buy more save more deal include:
– Boost AOV: Shoppers are incentivized to add more to their carts.
– Build customer loyalty: Customers feel rewarded for bulk purchasing, improving their satisfaction.
– Encourage repeat purchases: Satisfied buyers are more likely to return for future offers.
– Improve inventory turnover: Helps sell surplus or slow-moving stock faster.