If you take a digital stroll through the two Shopify promotion apps: BOGOS and Fast Bundle, you’ll notice something right away: both brands share the core functionality of creating promotional offers, but they differ significantly in many aspects.

While Fast Bundle is recognized for its high-quality bundle offers, BOGOS, with over 10 years of experience in the eCommerce industry, positions itself as a one-stop app for powerful promotions trusted by big brands.

It’s not easy to choose between these cutting-edge tools. Whether you’re aiming to drive higher AOV with bundles or create personalized discount strategies, each app brings its own set of strengths to the table.

So, how do you decide which one is the right fit for your store’s needs? Let’s dive into a comparison that highlights their unique feature and pricing models to find your best fit.

Disclaimer: This blog post is based on personal experience and insights, and does not represent the views or opinions of any official organization. All information provided is for reference purposes only and should not be construed as an official recommendation.

Fast Bundle vs BOGOS at a glance

	BOGOS	Fast Bundle
Rating	4.9 ⭐	5.0 ⭐
Shopify total review	2310	1427
Free gift	Advancedly covers essential gift offers with targeting and multi-sales channels function	Basic features: Buy X Get Y and Buy One Get One
Bundle	Essential offers: Classic bundle, Mix and match, and Bundle builder	The same offer types as BOGOS, with POS option for the Classic Bundle
Volume discount	Essential function	Essential function
Upsell	Frequently bought together Checkout upsell Thank you page upsell	Frequently bought together
UI customization	Modern widget design with more customizable parts	Clean, simple widget design
Offer management	✅	❌
Analytics	Standard metrics Trend charts	Standard metrics
Translation	Automatic translation by BOGOS or by third-party translation apps	Manual translation
Integration	Apps from different industries	Only subscription apps
Support	24/6	24/7

Feature

Free gift

Both BOGOS and Fast Bundle deliver essential gift offers, including Buy One Get One and Buy X Get Y, with seamless auto-add to cart functionality. They support key discount formats such as percentage discounts, free gifts, and free shipping.

Gift offers can be displayed through two options for both:

• An inline block on the X product’s page
• A pop-up that immediately appears after clicking on the Add To Cart button

Sharing similar core features, they still differ in specific aspects that will be cleared out in the next part.

BOGOS

Beyond the Buy one get one and Buy X get Y, BOGOS can provide other fundamental offers like:

• Spend X amount to get gift(s)
• Cart quantity-based offer
• Tiered gifts based on spending thresholds
• Buy a pack of products to get gift(s)
• Spend more get more 

Its multiplier features can help merchants automatically send multiple gifts to customers based on qualifying items or total spending value.

Furthermore, what truly sets BOGOS apart is its targeting conditions. With this, you can customize offers based on specific link addresses, customers’ order history, customer tags, and customer location.

When it comes to selling on other platforms, BOGOS allows you to set up gift offers on the mobile app channel and the point of sale channel. For brands that want to maximize their offer visibility on online stores, BOGOS delivers the depth you need. Besides the Gift slider option, there are three other gift customize options:

• Today offer icon
• Gift icons and gift thumbnail
• Cart messages

In short, BOGOS is built for stores that require more advanced gift functionalities. It enables you to manage and edit bulk offers without any hassle, thanks to a clean management table.

Bundle

Both BOGOS and Fast Bundle provide robust bundling options, including Classic Bundle, Mix and Match, and Bundle Builder. These key features are highly rated by their respective user bases. However, each app distinguishes itself with unique capabilities that cater to different brand strategies and goals.

Classic Bundle

BOGOS

With BOGOS, you can choose one of four discount types below:

• Percentage
• Amount of money
• Fixed price
• Free gift

This app allows you to combine Shipping discounts directly with the product offers within the app interface. A bundle that showcases as a single product is available too.

Even better, BOGOS lets you customize discount codes to match your brand identity, making promotions feel more consistent with your store.

Fast Bundle

There are two options for displaying a bundle for you to choose:

• Appear beneath each included product on the product page
• Showcase as a single product

In Fast Bundle, with a few clicks within the app interface, you can easily edit the bundle product itself – whether it’s the title, description, or image. Additionally, with the AI empowerment, this process seems to be simpler.

In fact, Fast Bundle is known for its comprehensive bundle approaches. Point of sale option is added to Classic Bundle, smoothly syncing between online and offline sales channels. 

Similar to Gift offer, Fast Bundle has four discount types to choose from. And if you only want to apply discount to a specific product, Fast Bundle is the way to go, bringing more flexiblity in pricing strategy for your store.

Mix and Match

BOGOS and Fast Bundle stand out for their flexibility and robust functionality to create mix and match bundles.

Both apps allow merchants to create multiple product sets to choose from at each step, with the option to set up multiple discount tiers based on minimum and maximum product requirements. They support essential discount types, including percentage, fixed amount, fixed price, and shipping discounts, providing flexibility to customize promotional strategies.

However, each app has different features that set it apart.

BOGOS

What truly makes BOGOS different is combining shipping discounts and customizing discount codes without extra steps, but within the in-app interface.

For display settings, BOGOS lets you place mix & match bundle widgets on multiple pages (not just product pages) but also the homepage and more, giving you greater flexibility.

Fast Bundle

Fast Bundle, on the other hand, allows merchants to apply discounts to specific product sets when using a single-tier discount option.

It also offers the ability to upload custom images and generate unique promotional links, allowing brands to create personalized bundles and promote them across their entire digital presence.

For Tiered discount mix and match, you can set a required number of items (e.g., Buy 2 items for 10% off). Additionally, you have two optional settings:

• Add range to limit discounts to a set range of items
• Allow extra items so shoppers can keep getting the discount no matter how many they buy.  

While the single discount mix and match bundle only displays as widgets on included product pages, the tiered discount mix and match can show up as a pop-up.

Bundle Builder

BOGOS

Next on our BOGOS vs Fast Bundle feature comparison is Bundle Builder.

BOGOS lets merchants divide included products into separate steps. Each step has its own product list and discount type, following minimum and maximum quantity rules. Undoubtedly, this works especially well for brands selling products in a logical sequence.

The app also features a clean interface with clear section titles to guide users through each step. For widget display, shoppers can easily view product variants directly within the bundle interface.

Fast Bundle

Fast Bundle’s bundle builder serves as an alternative display option for a tiered discount mix and match bundle. They both share the same setup interface and operation with two discount structures: a single discount and a tiered discount. Both are explained in the mix and match section above.

Volume Discount

Both BOGOS and Fast Bundle provide volume discount functionality using tiered discount pricing logic, where discounts automatically increase based on quantity thresholds.

They support three essential discount types: percentage-based discounts, fixed amount reductions, and fixed price options, providing merchants with flexible bulk purchase incentives.

However, each app develops unique features that can add value depending on your needs.

BOGOS

BOGOS differentiates itself through advanced integration capabilities. The app allows merchants to combine subscription widgets and shipping discounts with current volume discounts. This facilitates recurring purchases while still rewarding customers for buying more in a single order.

Fast Bundle

Fast Bundle offers multiple display templates to showcase volume discounts effectively:

• Quick Picks
• Highlight Deals
• Free Gift Deals
• Visual Offers

This variety allows merchants to choose the presentation style that best matches their brand aesthetic and customer preferences.

One of Fast Bundle’s highlights is the ability to upload custom thumbnails for Free Gift Deals and Visual Offers. It significantly contributes to customizing the look of their offers. The Free Gift Deal template also enables you to select specific products from your store as free gifts for the promotion, adding a personal touch to your campaigns.

Upsell

Frequently bought together is a proven upselling strategy in the eCommerce world, typically displayed on product pages to showcase items commonly purchased with the main product. BOGOS and Fast Bundle support this essential functionality through distinct approaches.

Fast Bundle’s development team has introduced advanced AI technology that automatically identifies and suggests optimal product combinations. In contrast, BOGOS utilizes AI-powered recommendations through Shopify’s native Search and Discovery system.

Besides, BOGOS has three available discount types that you can easily configure for your campaign: 

• Percentage
• Amount
• Cheapest item free

When selecting the Cheapest item free, the lowest-priced item in your current upsell selection will automatically be made free.

However, the key differentiator lies in the breadth of upselling options available. While Fast Bundle only focuses on frequently bought together functionality, BOGOS expresses its superior versatility by delivering two other upselling methods: Check out pupsells and Thank you page upsell.

BOGOS

Obviously, BOGOS extends its upsell feature by allowing merchants set up offers at strategic touchpoints where conversion potential is typically highest:

• Check out upsell 

• Thank you page upsell

Last but not least, BOGOS delivers three sophisticated product selection methods for upsell add-ons:

• Manual selection: Merchants choose specific products themselves
• Automatic selection: Based on Shopify’s search and discovery data for personalized recommendations
• Random selection: Merchants set parameters like the number of upsell products, product types, and selection criteria, while BOGOS automatically populates relevant items

This flexibility allows merchants to balance control with automation based on their inventory management preferences and customer data strategy. 

UI Customization

Both apps provide basic customization options, including color, text, and display type adjustments. Fast Bundle offers a clean, simple widget design that integrates seamlessly with most store themes.

As for BOGOS, this app’s offer widgets features a modern layout with clear separation between interactive elements. The use of spacious margins and minimalistic design ensures an intuitive user experience, making it easy to engage with the offers.

Offer Management

While BOGOS enables merchants to bulk edit promotions in a few clicks and transfer data between stores through import and export functions, Fast Bundle does not yet support this functionality.  

Analytics

When it comes to eCommerce business, numbers and measurements can’t be far behind. Both BOGOS and Fast Bundle offer a wide range of standard metrics.

BOGOS

BOGOS goes beyond a simple list of metrics by presenting them in clear trend charts. Metrics are divided into four main offer categories: Gift Offer, Bundle, Upsell, and Discount, each with relevant data.

• Gift offer: Total sales, average order value, orders
• Bundle offer: Total order revenue, total bundle revenue, orders with bundle, average order value, add to cart value and total bundle purchased
• Upsell offer: Total order revenue, total upsell revenue, orders with upsells
• Discount offer: Total order revenue, total discount revenue, orders with discounts, average order value, add to cart value and total discount purchased

The Overview funnel and trend chart highlight real-time changes in key metrics like revenue and orders, offering insights and suggesting timely adjustments.

At the bottom, a detailed table displays individual offers with fundamental information for precise tracking.

Fast Bundle

Fast Bundle has two view options for you to select: Based on Bundle or based on Order.

There are the four most important metrics that are zoom in:

• Bundles clicks
• Bundles views
• Number of sold bundles
• Sales value on bundles

For each bundle, you can see a table displaying essential details, including bundle items with thumbnails, bundle name, status, sales value, sales number, clicks, and views. This provides a clear and organized overview for easy tracking.

Translation

If you’re a global store delivering items to every corner with different languages, BOGOS is the app for you. Alongside the automated translation system, BOGOS lets you easily integrate with trustworthy translation Shopify apps, such as Transcy, Langwill and Weglot.

No need to manually translate each sentence on your store, all can be automatically done with a few clicks.

On the other hand, Fast Bundle has its limitations. As you can see, all content translation must be done manually.

Discount Combinations

Discount combination functionality allows merchants to stack multiple active promotions simultaneously, such as product discounts, shipping discounts, and promotional codes from different apps or Shopify’s native system.

Currently, only BOGOS supports this advanced capability, while Fast Bundle has not yet implemented discount combination features.

Integration

BOGOS’s integration is superior to Fast Bundle’s, with various app partners from different categories like review apps, loyalty programs, theme builders & mobile builders, subscription apps, and translation tools. Meanwhile, Fast Bundle only supports subscription apps.

Pricing 

	Fast Bundle	BOGOS
Free plan	✅ Up to $500 monthly bundle revenue	✅ Up to 30 free orders lifetime by BOGOS
Paid plan	Standard – $24/month Up to $1,000 monthly revenue from Fast Bundle  Standard – $64/month Up to $3000 monthly revenue from Fast Bundle Standard – $154/month Up to $10000 monthly revenue from Fast Bundle Enterprise – $364/month Limitless monthly bundle revenue	Basic – $29.99/month 300 monthly free orders by BOGOS, $0.05 per extra Professional – $49.99/month 600 monthly free orders by BOGOS, $0.05 per extra Advanced/Unlimited – $69.99/month 1000 monthly free orders by BOGOS, $0.05 per extra Plus – $99.99/month 2000 monthly free orders by BOGOS, $0.05 per extra

Conclusion – Which App to Choose?

If you’re not sure which app makes sense for you, here’s the bottom line.

Fast Bundle has shown strengths through the robust capabilities of its bundle offers. If your store prefers bundle offers and only requires basic functionalities from gift, upsell, or volume discount, Fast Bundle is a great alternative.

On the other hand, BOGOS stands out as a gifting solution with advanced targeting capabilities and multi-channel sales integration. Beyond its core offer logic, BOGOS demonstrates itself as a powerful app through add-ons including seamless integration, tailored translation support, and a dedicated team of support working 24/6. That is why this app stands as an one-in-all promotion platform that empowers you to create dynamic promotions and drive business growth.