BOGOS Update: New Today Offers Widget that Converts Better

Black Friday might be over, but who says your conversion rate has to drop? Get ready to convert better because this December, BOGOS’ Today Offers widget has been completely upgraded in both design and features for Shopify merchants.

“Sounds like marketing fluff” you say? Trust me, this is legit. Here’s why: 

• Display Gift Preview: show all the gift choices you’re offering right on the screen.
• Create personalized details/CTAs for each offer.
• “Get Offer” button: instantly redirect customers to the product/collection you want to promote.

But hey! That’s just the beginning. More customization options are waiting for you to explore below.

1. New “Today Offers” Design

The old widget was great for displaying promotions, sure, but we realized something: just displaying isn’t enough. We saw that customers really want to click and claim the offers right through the Today Offers, which will surely enhance the conversion rate.

That’s why the new look isn’t just prettier; it’s sharper, smarter, and built to drive real engagement and conversions for your Shopify stores.

2. Offer Title

Before knowing how the new Today Offers widget helps with conversions, let’s see how we ensure that your customers are impressed enough with the offers by BOGOS to convert!

And start with the offer title—the one displayed directly on the Today Offers widget.

We understand it’s best to keep this short for a clean and concise look. That’s why you can edit it separately without affecting your original offer title. If you leave it blank, the widget will simply use the original one. Simple, flexible, and effective!

3. Display Gift Preview

Our previous widget was great for single-gift offers, but… it was limited when it came to showing offers with many gift choices.

That’s why we built Display Gift Preview. Now, your customers can see all the gifts of an offer, complete with details, making it much easier to grab their attention and drive conversions. 

But we didn’t just throw everything onto the widget—endless scrolling and way too many distractions. Therefore, we will let you decide how many gifts to display up front. By default, if you choose this option, two gifts of the offer will be displayed.

Then, the ‘See more’ button will handle the rest. When clicked, the widget zooms in on that specific offer, keeping things simple and clear so customers can focus and make their choices.

Moreover, you can even choose to display gifts by product or by variant.

4. Get Offer

Now, your customers are already impressed! So…how do we actually turn those impressed browsers into actual purchasers? 

By the “Get offer” button!

When customers click “Get offer,” they’re instantly redirected to the deal. It’s like drawing a straight line to the deal—less hesitation, more conversions, and more sales!

Also, BOGOS lets you take full control by adding a link to the product or collection customers need to buy from to qualify for the gift(s)—or to the product/collection you want to promote by yourself. This way, you get to decide exactly which product/collection to highlight and push for that offer. 

5. Gift Notification

We’ve added a shiny new Gift Notification so you can clearly tell how your offers work, what customers will get, and why they’re your hot deals. No more confusion, misunderstandings, or “What’s it worth claiming?” moments.

Plus, you can easily edit the content directly in the “Widget Info” section to make it your own or even use it as a custom CTA.

Conclusion

The new Today Offers widget is no longer just about displaying your offers—it’s about grabbing attention and converting customers more effectively!

With smarter gift previews, personalized CTAs, the seamless “Get Offer” feature, and customizable titles, we’ve made it easier for you to engage your purchasers and drive more sales.

It’s not just a widget; it’s your new favorite Shopify conversion hack. Ready to convert better and better? Let’s make it happen with BOGOS here: